Go to google.com and then type “what is better” and then a
series of suggested results will begin to pop-up like Android or iOS, AMD or Intel,
LED or LCD, 4G or LTE and the list continues.
Apart from these questions, there was one more question that
was often darting across the screen and that was what is better, Twitter or Facebook?
I know this is a tough question indeed and many tech savvy
have tried to put their argument forward in this context. It’s Twitter Vs Facebook.
Some have supported the former while the rests have supported the latter one.
And then I thought to pen down my views. Having spent few
years on both of the social media I hereby have concluded on few points. The
title of this article is not the verdict and the following views are completely
mine, and have not been written down to hurt anybody’s sentiments. :D
“READERS DISCRETION IS
ADVISED.”
1.
Retweet:
when we see something catchy in our feed in Facebook, what we do the first and
last thing is that we like the post and comment on it. We don’t share it at the very first
impression. And that is different in case of Twitter. People don’t show any
type of hesitation in retweeting in comparison of sharing in Facebook.
2.
Follow: in Facebook there are two kinds of people one
are having simple profile in which you can send friend requests and the other
one is in which you can like the page. But in Twitter everyone has same kind of
profile. The only basic difference lies on the fact that whether you are
verified or not. Although the same thing
was copied later by Facebook.
3.
Trending: it gives you the quick glimpse of all the
events going around the world. And one thing that is one of the most important
about this feature is that nothing gets past the eyes of trending. It may be
any derogatory statement made by any politician or any hike in the price of fuel.
It immediately makes the public to react upon and eventually the topic begins
to trend in the particular country and sometime worldwide.
4.
Lists: Is it possible that you may get updates from
very selective person and few pages on Facebook. It isn’t possible and lists
feature gives an edge to Twitter over Facebook in this regard. You can make a
list and can add members of your interests and then you will only see what you
want to see in your screen.
5.
Post vs
tweet: I have been using Facebook for many years but I haven’t posted
enough things as much as I have tweeted in Twitter. I can tweet on the go. I
can tweet about anything but before making a post on Facebook one thinks and
pays his time in framing the content and doesn’t do that instantly.
6.
Immediate
reaction: let’s take a recent
example when a 7.9 intensity earthquake had hit the capital valley of Nepal. My
parents called me to know about my well-being and also recited their horrific
experience. They were not knowing about the epicenter nor was I. I searched it
on Twitter and then it got flooded with the reactions. People from Kathmandu to
Delhi were tweeting about the incident which gave me a rough idea about the
incident and the areas where it had made its mark. The same incident was posted
in Facebook too but there was a considerable delay.
7.
#Hashtag: # is available on Facebook but it’s not used
so intense as it is used in Twitter. Chris Messina is often credited for the
use of hashtag for the first time on Twitter. Eventually Facebook copied it
later. Using a hashtag you can get a plethora of info regarding any topic.
8.
More exposure: you get definitely get more
exposure on Twitter. I had tweeted once about Camtasia and the verified account
of the company had itself responded to the tweet. I also got opportunity to
interact with many writers around the world and also with few CEOs. I think that might never would have happened
on Facebook. Most of the fortune 500 companies have their accounts on Twitter
rather than Facebook.
9.
Remain
alerted: there are many influential person in this
world and you would never want to be on the shore when the ship is in the storm.
Twitter helps you to remain updated about your famous idols by their in built
feature which allows you get instant message on your cell as soon as they
tweet.
10.
Downtown
of Diplomacy and sports:
Well most of the politicians are on Twitter than on Facebook. Also those
politicians that have their account on both of the platforms tweet often rather
than posts and that a fact that no one can deny. And in the recent years tweets
from the eminent personalities have been driving the diplomacy.
Some of the famous tweets includes tweet
from Andy Murray who had given his views on Scottish independence referendum.
Another important tweet was from David Cameron when he tweeted about dementia
in December. Some said that it was a tweet sent during a cabinet meeting and
subsequently made history for being it first of kind. One of another interesting
and controversial tweet was from Roger Federer when he had posted a pic of
himself along with Indian Cricket team Jersey with the hashtag #BleedBlue (the color
referred to the color of the t-shirt of the Indian cricket team). Roger Federer
ran into problem as the cricket fans across the world begin to accuse him of
being biased and were angry for supporting Indian team. Roger also gave a
clarification on this regard later.
11.
Tweets
has made newsmakers job an easy one: Want to make an article on some of burning
topics? Well it has become one of the easy tasks on web. The basic principle
behind this theory is ‘the article will contain 25% content from them and the
rest will be contributed by us’. They do write one paragraph about the incident
and they flood the rest of the article with the tweets from the people from
around the world.
12.
Special zone
for special events: Do you remember how it was easy to get score of playing
nation easily during ICC cricket world cup on Twitter. They had made a special
timeline for that purpose so that fans couldn’t miss any moment of the matches.
And IPL (Indian premier league) was no different. They made a special timeline
again for the IPL. They moved step forward and launched a feature called
‘Missed call to follow IPL’. This is the
statement from the press release. “ Fans who give a missed call to IPL on
01130082008 will receive up to six tweets per day from @IPL that contain the
hashtags #live as SMS This service is
free and make the IPL even more accessible for fans as they can get Twitter
updates from IPL even without internet connection. “
13.
140 characters: The limitation on the
characters is one of the reason of success of Twitter. It makes a tweet crisp
and precise one. You write within your limits as well as see others tweet within
that limits. That gives you an overview of voluminous topics in less time
frame.
14.
Open in
browser: I love this feature. It allows you to open any specific link
within your application. And that page do appear without any ads and only
content fills your screen. The similar feature is available with LinkedIn.
15.
Translate
by BING: if a particular tweet in in any other language like Nepali or
Chinese, you can still get the essence of the message/tweet by the translation
feature of Twitter. Translate by Bing allows you to translate the message in
yours language. Bing search engine is used for the purpose. However there are
some limitations as the translation goes wrong for most of the time but it
allows to get the basic underlying message.
16.
Do rivals
talk? I don’t know about the behind the curtains scenario but they do talk
on Twitter. Here are some instances.
a.
These Twitter conversations have really caught
on with many Internet companies. We have seen Olacabs indulging in
conversations with its recently acquired TaxiForSure frequently. Just recently,
a man made a bizarre request to Olacabs about choosing drivers on the basis of
religion, and Olacabs shut him up by saying that they do not discriminate on
the basis of religion. This response fetched Olacabs accolades from rivals like
EasyCabs and Uber on Twitter.
b.
Red Bull,
apart from its beverage, is known for the Red Bull Tour Bus in the country
promoting independent music. Amazon then sarcastically said that they weren’t
equipped with wings like Red Bull, to which Red Bull with an image of Amazon’s
flying drone said, “Who says you don’t have wings already?” Here’s how the
conversation panned out.
c.
The latest comes from Amazon India and Zomato
who interlocked on Twitter in witty word play. Amazon trying to promote its
#AurDikhao campaign, tweeted at Zomato taking potshots on its frequent logo
changes. Zomato cheekily replied by saying,”You should have seen the ones that
didn’t make the cut” and attached an interesting image that showed Zomato aping
the Amazon arrow pointing from A-Z.
This was a neat marketing move from Amazon
India’s digital marketing team. Even Zomato’s reply won the Internet, and
Amazon again tried to one-up by embedding the arrow into Zomato’s new spoon
logo. Amazon cheekily tweeted, “That put a smile on our face.” See the entire
conversation below.
17.
Refine
results: when you search something
on Facebook like Justin Bieber, it categorizes its search result under four
sets People, Pages, Events and Groups. Nothing else. But in Twitter when you
search Justin Bieber you can get sundry results and you can refine it too according
to your choice. The engine is capable of showing only photos, news, videos, and
comments from the people you follow or from the people near you or everything.
And that happens only on twitter.
Thanks for reading. I hope that the content might have gone fine. Please don't forget to leave a comment. Your views and reviews always matter. :-)
Thanks for reading. I hope that the content might have gone fine. Please don't forget to leave a comment. Your views and reviews always matter. :-)
That was a hell of a writing Shashi....
ReplyDeleteArticulate and Bold at the same time. I prefer using Facebook but your article have somehow changed my view to great extent.
#KeepGoing
very true
Delete